Case Study Crew Blog
Our thoughts and ideas about turning customer successs stories
into your number one marketing asset
Do you feel like you’re always playing catch up with your competitors?
A case study shows what you do well. It’s not about going head-to-head with the competition. It’s simply saying ‘we’re…
Win new customers by being more relatable
A video case study gives the inside track on how you work and deal with your customers. People can see…
Trouble getting your foot in the door?
Dealing with objections when you first contact a prospect can be a real challenge. A video case study can be…
Give your team a confidence boost
Case studies show what you have achieved. Great for sharing with customers but also for internal recognition about the good…
Don’t send the questions before doing the interview
Video Strategist Martin Chambers prefers not to send the questions over before the interview, why? Because he wants people to…
Build credibility and break new markets
Credibility is at the heart of the sales process, potential customers have to believe you can deliver what you promise.…
Saving the Rugby Lions from financial ruin
The Rugby Lions are one of the oldest rugby clubs in the world, but its history meant little as it…
Inside the machine – the cutting-edge technology driving F1
Anyone can claim to be an expert at high-end manufacturing, so how can you demonstrate expertise to potential customers at…
The Art of Video Case Studies
Video case studies tell the emotional story behind business decisions. But including the right information with the correct emotional tone…